Transformation & AI Strategist

“The tool is already chosen.
The problem still needs to be found.”

Laurent ASSOULY

About Me

I work with SME and mid-market leaders. Executive coaching and AI acculturation constitute my first lever of action. Following this, I start with operational reality to frame decisions, challenge suppliers against business needs, and follow adoption by the teams. Telecom Paris engineer with 25 years of B2B experience in software, security and entrepreneurship.

Expertise

  • Automation Diagnosis
  • Transformation Roadmaps
  • Business Tools & AI Framing
  • Supplier Management
  • Change Management
  • Automation

Experience

EVITECH

Co-founder | Marketing, Offers & International

2007 - September 2025

Co-founded a machine-vision software publisher for security. Defined offers and positioning, led public and private tenders, and coordinated sales, R&D, integrators, partners and distributors.

IDEMIA

Project Manager – Smart Cards

2000 - 2007

Supported export teams across USA, Spain, Italy, UK, Belgium, Canada, and Mexico. Managed technical and financial proposals, presentations, and coordinated development with R&D, factories, and suppliers.

Thales Avionics

Software Manager – Aeronautics/Telecoms

1997 - 2000

Led development of tools for an airborne communications stack.

Education

TELECOM Paris

Engineering Degree

Graduated

Engineering degree from a French Grande École specializing in telecommunications, computer science, and digital technologies.

I help SME and mid-market leaders turn a stalled project
into decisions, a workable plan, and tools
their teams can use.

Executive Coaching & AI Acculturation

I train executives to demystify AI by using it for their own daily tasks. This pragmatic approach removes the fear of the unknown and makes it easier to envision large-scale use cases.

AI Governance & Compliance

I help boards and IT directors structure their internal AI policies to mitigate emerging legal risks. This involves regular tool inventories, implementing secure access frameworks, and preparing your AI compliance for future M&A due diligence.

Diagnosis and Roadmap

I map how work actually moves through the business, identify the priorities, and turn them into a plan with a clear scope, owners and sequence.

Business Tools and AI Projects

I define the business need before choosing the tool. The project starts with a useful use case, a realistic perimeter and a measurable result.

Supplier Oversight

I frame requirements, compare solutions, and keep suppliers accountable for what the business needs. Technical choices remain tied to costs, operations and delivery.

Automation and Adoption

A new tool has value only when teams use it. I prepare the deployment, test the workflows and organise the handover before deployment.

Software Publishing

Documents

Download resources and materials.

Get In Touch

You lead an SME or mid-market company and a business tool, automation or AI project is not moving forward?
Let’s start with the scope and the next decision.

Reach me at

Connect

Location: Paris (France)
Assignments: On-site, hybrid and remote